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Frieze Seoul 2025 and Brands Transform the City
TRENDSPOTTING
Sep 5
For Brand Korea to Turn Soft Power into Hard Returns (a case for Coordinated Cultural Capitalism)
TRENDSPOTTING
Aug 1
St. John the Divine: A Heritage Rebrand Done Right
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Jul 8
From Prompt to Primetime: PJ Ace’s AI Breakout
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Jul 4
The CBO Favorites from Cannes Lions 2025
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Jun 24
Google Bets $100M in Gentle Monster for XR Glasses
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Jun 22
K-Pop Star G-Dragon’s Sora AI MTV "Game-Changer"
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Jun 6
Google's Gradated Approach to Brand Unification
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May 15
Estée Lauder Cuts Jobs in Digital Catch-up
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May 4
Hollywood Mogul Ari Emanuel Acquires Frieze in $200M Deal
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May 2
Possible 2025 Bets on Curated Connections
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May 1
LIV Golf & Coupang: Content Marketing Playbook for E-commerce
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Apr 30
Tech Titans at Milan Design Week 2025
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Apr 13
Gentle Monster: Masterclass in Experiential Retail
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Mar 31
Helsinki's City Branding Balances Work and Life
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Mar 1
The New Yorker Celebrates 100th Anniversary with an Exhibition at NYPL
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Feb 17
OpenAI Rebrand Balances the Technical and the Human
TRENDSPOTTING
Feb 5
Beyond the Gadgets: Three Brands That Stole the Show at CES 2025
TRENDSPOTTING
Jan 8
Jaguar's Radical Rebrand: On- or Off-Brand?
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Nov 27, 2024
A Sweet Case of Confectionery-Literary Collaboration
TRENDSPOTTING
Nov 13, 2024
Netflix's 'Culinary Class Wars' Feeds Issue-Hijack Marketing Frenzy
TRENDSPOTTING
Oct 11, 2024
NIO House Amsterdam Reflects on the Future to Come
TRENDSPOTTING
Sep 1, 2024
K-Brands Make Waves in Japanese Market
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Sep 1, 2024
Branding Batteries: EV Industry Adopts 'Intel Inside'-Style Certification
TRENDSPOTTING
Aug 17, 2024
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